Access to nutritious foods is a major component of achieving an overall healthy lifestyle.  

Unfortunately, approximately 23% of Rock County homes are recognized as Asset Limited Income Constrained Employed (ALICE) Households, and 10% are in poverty, according to the latest Wisconsin ALICE Report.  

To help make a difference, SSM Health is partnering with the Beloit Farmers Market and Janesville Farmers Market to support their Supplemental Nutrition Assistance Program (SNAP) programs. 

The Farmers Market SNAP initiatives allow community members to exchange SNAP dollars for Market tokens, which many vendors accept as payment. Tokens can be used to purchase fresh produce and pantry staples like bread, cheese, or honey. 

Community members who receive SNAP benefits are now also eligible to receive SSM Health market tokens as a gift, once per month, while funds last.  

The Beloit Farmers Market and Janesville Farmers Market take place from 8 a.m.-1 p.m. each Saturday through October.  

To receive the Farmers Market SNAP tokens, community members should simply visit each Market’s information booth with proof of their SNAP benefits.